Environment of Business (MBA 802)

This is an introductory course which examines the nature and scope of business activities.

Topics include: the concept of business administration and its distinction from public administration; functional areas of business – finance, production, marketing etc; source of financing business activities; retail outlets and marketing channels; commercial documents; bills of exchange, and entrepreneurial development. The course explores environmental elements that affect business, its impact, SWOT and PESTL analysis, type of business organizations and strategies for sustainable development.

American University of Nigeria
98 Lamido Zubairu Way
Yola Township bypass
PMB 2250, Yola
Adamawa State, Nigeria

Tel: +234 805-200-0703

          

 

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