MGT 806 Strategic Management

This course deals with theoretical and practical aspects of strategy formulation and implementation. Attention is placed on the art of strategic thinking leading to creativity and innovation as well as the rational strategic planning process. Among the topics covered are the following:  Analysing industry structures and dynamics; assessing positions, actions and reactions of competitors; processes of strategic planning, technology strategy and e-business, process re-engineering and corporate turnaround. Case writing and analysis are fundamental to this course.

American University of Nigeria
98 Lamido Zubairu Way
Yola Township bypass
PMB 2250, Yola
Adamawa State, Nigeria

Tel: +234 805-200-0703

          

 

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